Survey Report | 2020 State of Revenue Driven Marketing

2020 has been an unprecedented year and seemingly overnight, a roaring economy was brought to its knees due to the outbreak of the COVID-19 pandemic. Like other functions, B2B Marketers had to adapt and shift their strategies in response to the rapidly changing business environment. We conducted a short ‘pulse of the market’ survey of B2B Marketing leaders in the summer to get an understanding of how CMOs and marketing leaders were navigating the ‘new normal’. DOWNLOAD this report to: 
  • Learn key findings and takeaways from our survey
  • Understand how they correlate with other research to get a fuller picture
  • Determine how you can best respond TODAY to meet your pipeline challenges
   

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